Clear space
Be sure not to crowd the logo. When placing elements nearby, use the letter ‘u’ in the wordmark as a guide for spacing.
Symbol
Droplet is our mark of authenticity. It’s unique and memorable and fully capable of standing independently as our brand’s awareness continues to grow.
Partnership
When positioning dual logos in brand partnerships, apply the same principles as for clearspace. Use a 1pt line, extending from the top to the bottom of the symbol's height, as a divider between the two logos.
Typeface
Two font families are used across our range of communications: TWK Everett and Inter.
Use Inter Tight Medium for all Sui brand communications.
Download Inter